Back to All Events

DIY PR Workshop: How to Pitch Holiday Gift Guides

  • 2324 East Cesar Chavez Street Austin, TX, 78702 United States (map)

Learn how to get into these gift guides that not only drive sales, but will also build brand awareness and generate invaluable publicity. In this two-hour workshop, you will:

  1. Prepping for a holiday gift guide: Know what products to pitch.

  2. Finding the contacts to pitch: Looking at past gift guides and understanding editorial calendars + tips for finding contacts. We will also hand out a cheat sheet with major national and local contacts.

  3. Writing the pitch: Learn how to write short, concise pitches and subject lines that catch editors’ attentions. You will also learn about what images you need.

  4. Follow up: How to properly follow up without annoying editors.

For more information click here. 

Earlier Event: June 17
Magic Gallery Exhibition
Later Event: June 21
Solstice Soiree